SBC News#sponsorship#sports
Sunderland signs multi-year deal with Shuffle amid heightened black market scrutiny
news
Sunderland signs multi-year deal with Shuffle amid heightened black market scrutiny
Published September 11, 2026Indexed September 11, 2026
Sunderland AFC has secured a multi-year deal with Shuffle, a crypto-centric online casino and sports betting platform that holds no UK Gambling Commission licence. The partnership will see Shuffle promoted as the “sleeve partner” of the Black Cats, as pressure grows on both the government and the Premier League to i...
Read the original at SBC News.
We summarise; we don't republish. The full reporting lives with the outlet that did the work.
Open at SBC News